The landing page presents Dana Frenkel’s workshop on job searching in today’s market. It addresses managers, executives and professionals, leading from the challenges of job searching to workshop registration.
The aim was to explain who the workshop is for and what visitors can learn, with a clear path to submitting details and watching.
Website features
- A headline focused on job search challenges
- A registration form at the top
- Workshop topics
- Who the workshop is for
- Introducing Dana and her approach
- Testimonials from the website
- Another form at the end
- Calls to action to watch the workshop
What we did
A page structured around registration
Design and messaging for the workshop
A form with focusing questions

From recognising the challenge to taking the next step
The visual language combines dark purple, gold and pink accents to highlight the messages and registration form.
The page connects familiar job search problems with workshop topics and Dana’s professional approach.
Forms appear at two points, allowing registration after a brief introduction or after reading the full information.

A workshop that starts on your phone too
The mobile experience connects the visitor’s challenge, the content’s value and registration to watch. Short sections and a clear route to the form help visitors choose their next step.
- Headlines that explain the offer
- Workshop topics organised for scanning
- Access to the form at the beginning and end





